📍 1. Introduction
When developing a new product or entering an existing market with a fresh strategy, understanding how competitors are positioned and what customers truly need is crucial. However, manually conducting these analyses across various platforms is time-consuming and often leads to incomplete insights.
🧩 2. Problem Definition
A consulting firm wanted to analyze its competitors’ digital strategies and understand the expectations of its target customer segments before launching a new service model. But manually browsing platforms like LinkedIn, Instagram, websites, and news sources was not scalable. On top of that, the data needed to be visualized and included in management presentations.
💡 3. Solution Overview The firm chose to manage this entire process using Super Agent.
Here’s how they used its capabilities:
Content and engagement analysis from competitors’ LinkedIn and Instagram profiles
Scanning websites to identify service focus areas
Tracking trends via BBC News and Web Search tools
Creating customer segment visuals and service mockups using the Text-to-Image tool
Summarizing all findings into a PDF and sending it directly to management via email
🛠️ 4. Implementation Process
The firm submitted the LinkedIn and Instagram URLs of competitors.
Super Agent extracted:
Content frequency
Engagement rates
Follower demographics
With the web crawler, it analyzed:
Service descriptions
Blog posts
Tone and language of content
It also gathered:
Industry trends and news from BBC and the web
Using this data, the agent generated:
A competitor positioning map
Visuals for potential customer personas using Text-to-Image
A summary PDF report
The PDF was automatically sent to the top management via the built-in email tool.
📈 5. Results & Gains
Manual analysis time dropped from one week to just one day
6 unique persona visuals and 1 SWOT analysis were generated for the executive presentation
The marketing team revised its content strategy based on these insights
[*]“It was the first time we had competitor analysis this organized and fast. Seeing everything in one place with just one tool made a huge difference.” – Marketing Manager
🎯 6. Learnings & Recommendations
An AI agent that pulls and synthesizes data from multiple sources plays a critical role in strategic decision-making
Visual outputs significantly boost the persuasive power of executive presentations
In similar workflows, many analyses can be triggered with just URLs and a few voice commands
📎 7. Appendices Tools Used: LinkedIn Collector, Instagram Extractor, Web Crawler, Web Search, BBC News Collector, Text-to-Image, Email Sender Generated Outputs: PDF summary report, competitor comparison table, persona visuals...